Women who base their self worth on their appearance share more photos on Facebook and have a larger network of friends, according to new research from the University of Buffalo.Michael A. Stefanone, PhD, says the results suggest women identify more strongly with their image and appearance, and use Facebook as a way to compete for attention.“The results suggest persistent differences in the behavior of men and women that result from a cultural focus on female image and appearance,” said Stefanone. In the study, 311 participants with an average age...
